Discover 8 practical AI use cases for companies – from marketing and customer service to logistics and finance. Find out how artificial intelligence automates processes, increases efficiency and creates competitive advantages.
AI in business: 8 use cases in various industries Read More »
Effective leadership means more than just making decisions – it creates an environment in which employees ask questions and promote innovation. Critical questions increase competence and prevent wrong decisions. If they are suppressed, innovative strength suffers and talent migrates. Successful companies promote open questioning as a success factor.
Leadership: Answers to questions that no one has asked Read More »
Micromanagement, lack of strategy and weak leadership reinforce the RTO trend. Find out how these factors are connected and how companies can create a productive corporate culture.
The traditional marketing and sales funnel is changing fundamentally. Companies need to adapt their strategies as customers are increasingly researching and making purchasing decisions on their own. Close dovetailing of marketing and sales (alignment) is essential in order to optimally support the customer journey. Find out how content marketing, data-driven strategies and digital tools are revolutionizing the modern funnel and enabling long-term customer loyalty.
The future of the marketing and sales funnel: how strategies need to adapt Read More »
Discover 40 practical tips and tricks to get the most out of Google Keep. This versatile note-taking app from Google offers ease of use, synchronization across all devices and clever features for more productivity. Ideal as an Evernote alternative! 🚀
40 hacks to get more out of Google Keep Read More »
LinkedIn posts vs. LinkedIn articles vs. LinkedIn newsletters: What are the differences and which format is better suited to your individual strategy?
Despite Slack, MS Teams and the like, communication via email is still standard in many companies. Whether it’s an external wasteland or an internal one-liner, countless emails fly across the screen every day and demand attention. Graphic designer Dani Donovan has created a few very good “new” formulations that make emails sound more professional – especially in a professional environment – and therefore may also make the sender appear more professional.
Software tip: No more annoying cookie banners on Android. Finally a more pleasant and faster mobile surfing experience.
Kill the cookie banner: no more annoying cookie banners on Android Read More »
Social media has become an integral part of both private and professional life. Employees also use social media and are increasingly using it to talk about their employer and/or share and like their employer’s social media posts. Ideally, they act as spokespeople and multipliers. This also involves risks and should be actively supported by the company.
Social Media guidelines – free download Read More »
LinkedIn is becoming increasingly popular. The US network from Microsoft is already in the top three in almost every country. In Germany, too, the lead of Xing (Burda) is increasingly shrinking. And despite its clear business orientation, mobile access is also growing steadily on LinkedIn. It is therefore worth taking a look at the smartphone app. In addition to the basic functions, it offers a few “mobile-only functions”.
LinkedIn smartphone app – 7+7 useful functions Read More »